A Taste of Yarm Distillery's Finest
On developing the initial designs for the original range of Yarm Gin, we had created a style that was easily transferable to other flavours using simple, yet bold and unusual colours. We purposely created simple, elegant designs that would stand out amongst the many illustrative and often complicated bottles seen on pub and supermarket shelves. We needed ours to be eye-catching, and the way to do that was to be as different as possible to Yarm Distillery’s competitors. On producing the designs for the new range of flavours, we simply followed our theme, using unique colours, and it has worked perfectly.
Although the Rum would follow the same design theme, Yarm Distillery wanted these bottles to show the history of a drink that had been universally enjoyed around the world for many years and was enjoying somewhat of a revival recently. A time-honoured bottle shape was chosen, reminiscent of the old sea-faring style used by many traditional distillers. This brought a challenge to the way our labels would be shaped around a conical bottle. However, with a little ingenuity, and a lot of patience, we accomplished our aim.