After running a successful motorbike touring company for 10 years, Petar and Slavica Sabo took quite an unexpected and life-changing turn. For years Petar had combined his love of motorcycling with his passion for competing in triathlons. More and more, he was enjoying the training, competing and coaching other athletes, so decided this was the time to make a move into the sport full-time.
Relocating to the idyllic village of Feichten in Tyrolean Kaunertal meant a change in lifestyle with the beautiful scenery more than making up for freezing temperatures. This is where they both wanted to start their new life and decided this was the perfect base to start their new fitness training and wellbeing business, Alpin Fitness Training.
Slavica asked LemonTop Creative to create a brand identity for Alpin Fitness Training. After working on many branding projects, predominantly in the brewing business, this was a welcome change for the creative team at LemonTop. We produced a modern, friendly identity that portrayed the many services that Alpin Fitness Training offer.
Slavica came back to LemonTop Creative to put the final piece of the jigsaw together by providing a website that matched the brand identity and core values of the company. We created a photographic based website that allowed us to portray the dynamic style of the new business.