AJ’s Ales called us and asked us to update their pump clip design.
We first set out to re design and modernise the core range pump clips, making them bold, unique and instantly recognisable as a range of beers from AJ’s Ales
We were then asked to create some pump clips for their special beer range, for this we used bespoke illustrations that were hand drawn by our in house designers giving these pump clip designers a completely bespoke look.
Both sets of pump clips use the same unique shape which helps the beers stand out on the bar as well as letting people know that the beer is from the same brewery.