LemonTop Creative
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A natural look for
West Highland Spirits

West Highland Spirits wanted to create a spirits brand to reflect their Scottish roots and the beauty of their Highland surroundings.

WHS Owl Sketch on Paper
West Highland Spirits Stag Watercolour
West Highland Spirits Puffins Watercolour
West Highland Spirits Bottles on Laptop

SHOWCASING:

  • BRAND DEVELOPMENT
  • ILLUSTRATION
  • CREATIVE DESIGN
  • TYPOGRAPHY

    • West Highland Spirits were a company with a mission. They wanted to create a spirits brand that did two things. Firstly, they wanted to create a range of spirits that were full of flavour, reflecting their Scottish roots and the beauty of their Highland surroundings. Secondly, they wanted a creative brand design that went back to nature and illustrated the natural habitats and wildlife of the surrounding environment. They were already in the process of accomplishing their first objective. Now it was our turn.

    West Highland Spirits knew they needed to do something quite radical to compete in a high-quality Craft Spirits market. They were supremely confident in the quality of their drinks and now needed a brand design that matched the craftsmanship of the product. West Highland Spirits already knew that LemonTop were experts in creating brand designs that stand out on the shelf, after all, we have our own LemonTop Gin. They also knew they needed to push the boundaries of creative design if they were to stand out in the marketplace. So, they called on our services with the knowledge and confidence that our creative team could give them a brand design and a range of bottle designs that would suit their ethos of looking after the Highland environment, whilst standing head and shoulders above their competitors wherever they were displayed.

    West Highland Spirits Owl Sketch
    WHS Logo on Box
    West Highland Spirits Stag Watercolour
    West Highland Spirits Logo Ideas

    The new brand design and bottle designs show what can be achieved with creative thinking and a willingness to push the boundaries of design.

    Combining a modern look with a traditional hand-crafted feel, the new brand design appeals to those who want something unique and different.

    The bottles show West Highland Spirits are proud of their Highland roots. Their love of the environment and the quality of the Highland produce they use is at the heart of everything West Highland Spirits do.

    These beautifully illustrated designs ensure they will stand out against competitors wherever they are on display.