A company mascot is a proven method to increase brand awareness and interaction with your customers and many companies use their mascots to great effect – Tony The Tiger, Ronald Mcdonald, The Energizer Bunny, The Jolly Green Giant, Michellin Man. The list goes on and on…
For as long as businesses have been advertising, they have been trying to find a way to stand apart from their competitors with mascots. Some are cute and cuddly, some mimic the company owners, some are just plain ugly, but I bet you remember them and their message!
Below we’ve gathered together some of the most memorable mascots that instantly connect you to the brand. Some have been developed over many years, others disappeared for a while and returned even stronger, but they are all recognized by their target audience.
