Newcastle Distillery Co - Newcastle Gin - Case Study

Newcastle Distillery Co had elements within their current branding that both ourselves and the client knew were key to the redesign, therefore, the task was to give these the presence they deserved without any distraction.

We achieved this by keeping everything that worked with their current branding and dropping everything that didn’t – simplifying the brand and bringing it up to date with a simplistic, modern design to compete with competitor brands on a crowded bar shelf.