Brewing Up a Bold Brand for Foxcub Brewing

Bright, bold colours and eye-catching designs give a fresh update to an established brand identity.

SHOWCASING:

  • BRAND DESIGN
  • CREATIVE DESIGN
  • TYPOGRAPHY
  • ILLUSTRATION

At LemonTop Creative, we had the exciting opportunity to collaborate with Foxcub Brewing to redesign their core range of cans. Our primary objective was to ensure that all designs met the latest legal compliance regulations, providing both aesthetic appeal and regulatory assurance. Our team meticulously reviewed every element of the existing designs, identifying areas that required updates to align with industry standards.

Beyond legal compliance, we focused on enhancing the visual identity of Foxcub Brewing. We crafted bespoke background images for the can labels, reflecting the brand’s unique ethos and vibrant character. These backgrounds were carefully designed to complement the overall look while ensuring clarity and coherence across the product range. To maintain consistency, we also developed matching keg badges that seamlessly aligned with the new can designs.

Our comprehensive approach extended to refining the brand identity through thoughtful design and strategic typography choices. We selected typefaces that not only enhanced readability but also reinforced the brand’s distinctive voice. The interplay of bold, modern fonts with clean layouts helped create a visually striking shelf presence, making Foxcub Brewing’s products stand out in a competitive market.

Illustration played a pivotal role in bringing the brand story to life. Each can features custom illustrations that encapsulate the essence of Foxcub Brewing’s adventurous spirit. These artistic elements, combined with our cohesive design strategy, resulted in a refreshed, legally compliant core range that resonates with consumers and strengthens the brand’s identity. Our collaborative effort with Foxcub Brewing showcases how creative design can achieve both regulatory compliance and captivating aesthetics.

What our customers say…

As Head Brewer & Director at Foxcub Brewing Ltd, I trusted Lemontop Creative, recommended by SmallBatch Brewing, to design our beer labels. They crafted bold, creative artwork for our core beers, enhancing shelf appeal and customer response. Their professionalism and creativity have made them an invaluable partner, highly recommended
Jamie Fox
Head Brewer & Director at Foxcub Brewing Ltd,